Exclusive First Look

Exclusive First Look

Our Bridal Gown Designers — Justin Alexander, Lillian West, and Sincerity — released their most anticipated collection worldwide.  Like them, we could NOT wait to share the new designs with you.  Below is the Exclusive First Look of the Spring 2016 Collection.  Plus! Ella Park Bridal is one of the FIRST bridal stores to receive this highly anticipated collection.  Book your appointment and see the gowns for yourself!

Justin Alexander

For the bride with a refined sense of style looking for a vintage-inspired wedding dress to that makes her feel confident, elegant and glamorous.  This season the collection takes on three main trends — graceful construction, Old-Hollywood glamour, and clean, classic details.

  • Graceful Construction – Justin Alexander has dresses with delicate layers of Chantilly lace, stretch jersey, and charmeuselinings. The collection features more fluid dresses that are easy to wear yet elegant and sophisticated.
  • Old-Hollywood Glamour – Intricately beaded gowns in dramatic shapes from mermaid to gorgeous ball gowns, in tulles, laces, organza with 100’s of hours of hand workmanship.
  • Clean & Classic – A return to a simpler elegance in rich fabrications such as soft mikado, silk dupion, silk chiffon and luxe charmeuse. The gowns bring a timeless look with refined detailing and a hint of 1950’s couture.

Key details to look out for include, cascade bead back details, new graphic laces, layering of laces, sequin tulle, new silhouettes such as hi-low and short dresses, colored tulle and nude illusion necklines.

Keywords | Confident, Classic, Sophisticated, Glamorous, Drama, Timeless, Traditional, Elegant, Refined, Vintage

Lillian West

For the cool, laid-back and romantic bride-to-be looking for a wedding dress to express her offbeat style into her wedding day look.

Ethereal, soft and relaxed are the moods for Lillian West this season.  The fabrics are fluid Chantilly laces, English net, chiffon, jersey, cotton laces, and airy tulles.  The feminine floral motifs and airy fabrications create a feeling of effortless elegance.  The dreamy collection features a soft and organic color palette with nude, light gold, ivory, and champagne color linings.  Key details include soft construction, light layers, tonal beading, and delicate detailing.

Keywords | Soft, Dreamy, Romantic, Ethereal, Organic, Effortless, Feminine, Airy, Mystical, Delicate, Relaxed, Alternative, Enchanting, Bohemian


For the budget conscious bride looking to recreate a traditional fairy tale wedding with romantic details combined to create gowns fit for a princess.

This season has a beautiful collection of gowns ranging from youthful tea length dresses to dramatic fairy tale inspired ball gowns. Romance is in the air with dresses perfect for every type of wedding, beach and cathedral included. Made in a palette of soft warm colors such as sand, ivory, light gold and champagne.

Key details to look out for are Queen Anne necklines, intricate back details, pop over jackets, beautiful laces and soft layers.

Keywords | Romantic, Classic, Princess, Cinderella-like, Graceful, Traditional, Lovely

“Exclusive Preview” on Ask the Expert

Ella Park Bridal is the Tri-State’s Bridal Expert.   Join us on Channel 14’s “Midday with Mike” as Jackie, our Merchant discusses everything bridal.  On September 21, she talked about the Exclusive Preview of these three bridal collections.  Click here for the upcoming schedule and topics. If you missed an episode, we will publish the videos on Ella Park Bridal’s YouTube page.

Ella Park Bridal on Pinterest


While we have received some of the gowns early, the entire collection will not be in stores until Spring 2016.  Be sure to follow Ella Park Bridal’s “New Arrivals” board on Pinterest to stay updated on when the gowns arrive.  You can then pin your favorite looks and try them on during your appointment.

xoxo – Jackie